Privacy policy
Last updated: June 2026
Who we are
NewMumGuides (newmumguides.co.uk) sells digital guides for new parents. For privacy enquiries contact hello@newmumguides.co.uk.
What we collect
- Checkout: name, email and payment details (processed by our payment provider — we do not store card numbers).
- Free checklist: name and email when you opt in.
- Technical data: basic analytics and server logs (IP address, browser type) to keep the site secure and improve performance.
How we use your data
- Deliver purchased guides and download links
- Send the free checklist when requested
- Send order confirmations and essential service messages
- Marketing emails only if you have opted in — you can unsubscribe at any time
Legal basis (UK GDPR)
We process data to fulfil contracts (purchases), with your consent (marketing and free checklist), and for legitimate interests (security and site improvement).
Retention
Order records are kept for accounting and support purposes. Marketing consent can be withdrawn at any time. We delete or anonymise data when it is no longer needed.
Your rights
You may request access, correction or deletion of your personal data, or object to processing. Contact us at the email above. You may also complain to the ICO (ico.org.uk).
Cookies
We use essential cookies for site functionality. Analytics cookies, if enabled, help us understand how the shop is used. You can control cookies in your browser settings.